Our mission is to help you make beauty permanent for all of your customers. We take pride in helping you capture individual beauty through our extended line of PMU products. With years of pigment development experience, we are on a mission to expand the reach of the PMU industry by producing safe and effective products that capture beauty in all its forms.
Our focus at NUVA Colors is clear: we provide permanent makeup products that are both safe for the end user and effective for the artist. As a leader in the permanent makeup ink space, we take pride in creating products that fuel the growing popularity of the PMU industry around the world. Our approach to ingredients mirrors our commitment to safety – we avoid using anything that could potentially harm skin, and everything we produce is 100% vegan and cruelty-free.